Marketing Assistant

Marketing Assistant
New York, NY
Monday through Friday, 9:30 a.m. to 5:30 p.m

Summary

The Marketing Assistant focuses on email marketing, analytics, web production and contact data management, providing critical support to the Marketing team.

Responsibilities

• Email Marketing
  • Work with Business Development (BD) and attorneys in the development and production of email marketing and event campaigns
• Data and Analytics
  • Track and report on email marketing and event campaign performance
  • Analyze data to reveal trends and establish best practices
• Web Production
  • Publish new content, update existing pages and perform QA on the firm’s website
  • Assist in the production and maintenance of web graphics
• Contact Data Management
  • Monitoring contact updates
  • Managing mailing lists
  • Executing data quality improvement initiatives
  • Maintaining alumni contact information

Requirements

• Bachelor’s degree required (Marketing or Communications degree preferred).
• Technically savvy and able to master new applications quickly. Proficiency with Microsoft applications is required. HTML knowledge is preferred.
• Excellent communication skills (writing, editing, formatting, proofreading and presentation skills).
• Understanding of the pressures of working in a corporate environment and manages stress well.
• Ability to work in an environment with shifting priorities to meet time-sensitive deadlines, as well as manage multiple projects simultaneously, including confidential matters.
• Highly organized with a meticulous attention to detail.
• Resourceful, driven attitude with a desire to use a “whatever it takes” approach to ensure success.
• Strong analytical skills.
• Excellent inter-personal skills.
• Demonstrated ability to work confidently and collaboratively with individuals at all levels of the organization.
• Exhibits high energy and genuine enthusiasm for legal marketing activities and goals.
• Overtime work often required. Occasional weekend work required.