Overview

New York, NY or Boston, MA

Summary

A leading, full-service, international, law firm, is seeking a Marketing and Business Development Specialist to join their team in Boston or New York (with a hybrid schedule). This role primarily supports the firm’s growing corporate practice, among the top in the nation for representing innovators and leading companies throughout their lifecycles in life sciences, technology and other regulated industries.

As the Client Development Specialist, you will contribute to a wide variety of initiatives supporting revenue-generating and general marketing and visibility opportunities for the Firm’s growing corporate practice which provides legal services and business counsel to companies at all stages in financial services, life sciences, technology and other regulated industries.

Specific areas of focus will include support for pitches and RFPs, research, market visibility and recognition efforts, marketing content development and experience management, events and sponsorships, general business development activities and more. The Specialist assists in strategic planning and tactical execution and completes research and analysis in support of Department objectives.

Principal Duties and Responsibilities 

  • Prepares sophisticated, thoughtful and persuasive pitch materials, including RFP responses and tailored marketing collateral.
  • Supports and, where required, leads the planning and execution of firm events including seminars, webinars, client entertainment and receptions, in collaboration with the firm’s Operations department. Leads audience development by developing targeted invitation lists, tracking RSVPs, attendee engagement and follow-up efforts.
  • Supports and coordinates sponsorships and annual memberships to fully leverage benefits.
  • In collaboration with the Library, reviews and conducts research on companies, industries, marketplaces and competitors related to pitches and other strategic initiatives; develops insights and communicates recommendations and applicable information to lawyers.
  • Gathers intelligence on legal industry trends to provide lawyers with an understanding of the competitive landscape and to position the firm for increased effectiveness in winning new business.
  • Contributes to market recognition efforts, including overseeing the development of legal directory submissions (Chambers USA, Legal 500, etc.).
  • In collaboration with the Communications team, identifies and promotes internally and externally deals, matters, client news and other lawyer and practice highlights.
  • Supports the activities related to onboarding lateral partners and new lawyers, including executing individual client development plans.
  • Helps maintain the firm’s experience and content management database (Foundation) and performs queries and generates reports as needed.
  • Proposes and supports updates to marketing materials including improvements to attorney biographies, website content and online profiles including improvements to attorney biographies, website content and online profiles including LinkedIn.
  • Performs special projects as requested by Client Development leadership team.
  • Displays integrity, quality service and a “can do” attitude to internal members/departments of the firm as well as external clients and vendors via email and written correspondence, over the telephone and in-person.

Required Skills

  • Excellent written and oral communication.
  • Proven experience in a dynamic environment with high expectations for superior client service, attention to detail and quality.
  • Thrives in a collegial team environment with a flexible mindset, eye towards continuous improvement, and willingness to collaborate and lend support where needed.
  • Strong time management skills to organize and prioritize workload and meet deadlines.
  • Research skills and reasoning ability to turn data into succinct and useful deliverable for lawyers.
  • Ability to work independently and take initiative.

Education

  • BA/BS required.

Required Experience

  • Three – five or more years of experience in legal environment or professional services marketing and business development role.

Salary: $90,000.00-$110,000.00, dependent on experience and location
Date Active: 10.25.2022
Exempt/Not Exempt: Exempt