Compliance Issues in Social Media

Top 10 compliance issues to consider: 1) Statements made in social media will be held to the same standard as traditional advertising claims. 2) Companies may be responsible for what their customers, employees, celebrity spokespersons, and contractors say about them in social media. 3) Where the company does not review and approve social media messages

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Are Podcasts the Answer to Your Law Firm Marketing Strategy?

Lavelle Law Ltd., is one of those businesses that do podcasts well: The firm has received as many as 3,500 hits on its most popular podcasts, and although Founding Partner Kerry Lavelle admits that linking business to specific podcasts is difficult he is more than happy with the results. Besides, the firm’s out-of-pocket cost of

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